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Articles related to focusing on healthy aging, prevention, mobility, cognition, nutrition, independence, and caregiving support.

4 min

Why are adult diapers so popular in Japan? Understanding the market shift

According to recent market reports, adult diaper sales in Japan have exceeded those of baby diapers for over a decade. This phenomenon highlights a significant shift in consumer demographics, raising the question: **Why are adult diapers so popular in Japan?** The answer lies in a complex interplay of the country's unique societal structure, advanced technology, and evolving attitudes toward aging.

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