:

How are elders depicted in popular culture?: A Deep Dive into Media's Impact

According to a 2016 USC Annenberg study of top-grossing films, characters aged 60 and over comprised just 11% of all characters, despite representing a larger portion of the U.S. population. This stark underrepresentation is one of the many ways media shapes and often distorts how are elders depicted in popular culture. While some portrayals are evolving, many persistent stereotypes still fuel ageist attitudes.