Leadership at Age UK Buckinghamshire: The Role of the CEO
Mark Russell holds the position of Chief Executive at Age UK Buckinghamshire (often referred to as Age UK Bucks), a post he took up in 2022. His role is to lead the charity in providing essential services and support to older residents within the county. As the head of the management team, Russell works closely with the Board of Trustees to shape the organization's strategy and ensure its operational effectiveness. The charity is a local, independent body that operates in federation with the national Age UK brand.
Mark Russell's Background and Experience
Mark Russell's appointment was announced in May 2022, highlighting his valuable experience from both the corporate and non-profit worlds. His diverse background is crucial for navigating the complex landscape of charity funding, service delivery, and public engagement. For instance, in April 2024, he attended the Buckinghamshire Building Society's Annual General Meeting to receive a £5,000 donation on behalf of the charity. This interaction demonstrates the importance of a CEO's role in building and maintaining relationships with local businesses and community partners.
Comparison of Age UK National vs. Local CEOs
It is important to distinguish between the leadership of the national Age UK organization and the many local, independent Age UK branches, like Age UK Bucks. The national charity has a different CEO with a wider remit, while local CEOs focus specifically on their geographic area.
| Feature | Age UK National (e.g., Paul Farmer) | Age UK Buckinghamshire (Mark Russell) |
|---|---|---|
| Scope | Oversees national strategy, campaigns, and funding for Age UK across the UK. | Focuses on managing services and fundraising within Buckinghamshire (excluding Milton Keynes). |
| Staffing | Leads a large team of senior directors and executives at the national level. | Manages a local team of staff and over 240 volunteers dedicated to the county. |
| Experience | Typically has extensive experience from other large national charities (Paul Farmer previously led Mind). | Appointed based on a mix of corporate and charity sector experience relevant to the local context. |
| Funding | Raises funds through national campaigns, partnerships, and retail operations. | Relies on local fundraising, grants, and community donations, such as the cheque from the Buckinghamshire Building Society. |
The Management Team and Day-to-Day Operations
Beyond the CEO, the management of Age UK Buckinghamshire involves a dedicated team of professionals who oversee different aspects of the charity's work. The CEO works closely with these leaders to ensure all services are delivered effectively. Key members of the management structure include:
- Head of Central Services: Responsible for the administrative functions that keep the charity running smoothly.
- Head of Services & Development: Oversees the charity's program development and service delivery to older people.
- Other Service Managers: Specialise in key areas such as welfare benefits and hospital discharge support.
This tiered structure allows for a clear division of responsibilities, ensuring that both high-level strategy and day-to-day services are managed efficiently.
The Role of the Board of Trustees
Age UK Buckinghamshire, like other charities, is governed by a board of trustees who provide strategic oversight and ensure the charity fulfills its mission. The CEO reports to this board. The trustees are volunteers with diverse professional backgrounds, including finance and law, who dedicate their time to guiding the organization. Rebekah Coleman currently serves as the Chair of the Board. The trustees and the CEO work in partnership to set the direction for the charity, monitor performance, and ensure good governance.
Recent Initiatives Under Mark Russell's Leadership
Under Mark Russell's tenure, Age UK Buckinghamshire has continued to launch and promote initiatives that benefit the local community. These include:
- Community Engagement: Participating in local events, such as the Chalfont St Giles Village Show, to connect with the community.
- Fundraising Campaigns: The charity actively participates in fundraising drives, such as 'The Big Knit' in partnership with Innocent drinks, which helps fund vital services. Russell himself has engaged in fundraising, running a half marathon to raise over £2,000 for the charity.
- Service Expansion: The charity has expanded its services in areas like information and advice, befriending, and hospital discharge support to meet growing demand.
Conclusion
Mark Russell is the Chief Executive of Age UK Bucks, responsible for the overall leadership and management of the independent local charity. He works alongside a dedicated management team and Board of Trustees to provide crucial support to older residents across Buckinghamshire. His arrival in 2022 marked a new chapter for the organization, focusing on expanding services and strengthening community partnerships to meet the evolving needs of the local older population. His leadership continues to drive the charity's mission forward, ensuring older people can live with independence and dignity. More information about the charity's team and governance can be found on the Age UK Buckinghamshire website.
