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Beyond the Age Discount: What does Walmart do for senior citizens?

4 min read

More than two-thirds of Medicare Advantage members fail to use their over-the-counter (OTC) benefits, a key insight highlighted by Walmart's new benefit program integration. This oversight represents a huge opportunity for savings, underscoring how asking what does Walmart do for senior citizens? requires a look beyond simple age-based discounts to discover real value.

Quick Summary

Walmart, which does not offer a specific senior citizen discount based on age, provides numerous money-saving alternatives through programs like Walmart+ Assist for low-income individuals, discounted AARP memberships, a popular $4 generic prescription program, and specialized tools for maximizing Medicare OTC benefits and improving the shopping experience.

Key Points

  • No Age-Based Discount: Walmart maintains an "Everyday Low Price" strategy for all customers, rather than offering a universal senior discount.

  • Walmart+ Assist: Qualifying seniors receiving government assistance can get a 50% discount on a Walmart+ membership, which includes free delivery and shipping.

  • AARP Member Savings: AARP members can receive a significant annual discount on the Walmart+ membership.

  • Low-Cost Prescriptions: Walmart's popular $4 generic prescription program often provides savings that exceed what seniors might pay through their insurance plans.

  • Medicare Advantage Integration: A new feature allows eligible members to link their Medicare Advantage OTC cards to their Walmart account for automated savings online and in-store.

  • Tech-Enhanced Convenience: Services like the Walmart app, curbside pickup, and Scan & Go provide convenient, time-saving shopping options, especially for those with mobility challenges.

In This Article

A New Approach to Senior Savings

While many retailers have adopted specific senior discount days, Walmart has built its business model on an “Everyday Low Price” philosophy, which applies to all customers regardless of age. This strategy means there is no universal, age-based senior discount. However, Walmart offers a robust suite of programs and services specifically designed to assist budget-conscious shoppers, including older adults, by focusing on convenience and cost savings.

Walmart+ Assist: Half-Price Membership for Those Who Qualify

One of the most valuable offerings for seniors on a fixed income is the Walmart+ Assist program. This initiative cuts the cost of a full Walmart+ membership by 50% for individuals enrolled in qualifying government assistance programs. Since many seniors are eligible for these programs, such as Medicaid and SNAP (food stamps), this can provide significant savings on everyday expenses.

Benefits of a discounted Walmart+ Assist membership include:

  • Free grocery delivery from your local store ($35 minimum order).
  • Free shipping with no order minimum on online purchases.
  • Savings of up to 10 cents per gallon at participating fuel stations.
  • A complimentary Paramount+ Essential streaming subscription.
  • Free pharmacy delivery.
  • Early access to online promotions and Black Friday deals.
  • Returns from home, which means no need to visit the store for returns.

Leveraging AARP Membership for Walmart+ Discounts

For seniors who are also AARP members, Walmart offers another avenue for discounted membership. AARP members can receive $20 off an annual Walmart+ plan, making the yearly cost more accessible. This partnership allows older adults to tap into the same wide range of Walmart+ benefits at a reduced rate, proving that membership programs are the key to unlocking savings at Walmart.

Maximizing Health and Wellness Savings

Walmart has made significant strides in the healthcare space to benefit older customers. Beyond the everyday low prices on health products, several specialized programs can help seniors manage their health expenses more effectively.

The $4 Generic Prescription Program

Walmart's well-known generic prescription program offers a 30-day supply of many common generic medications for just $4, with a 90-day supply available for only $10. For many seniors, this low-cost option can be more affordable than using their health insurance, especially for medications not fully covered by their plan. Research has shown that Medicare patients, in particular, may find substantial out-of-pocket savings by using this program for certain prescriptions.

Medicare Advantage OTC Benefits Integration

In a recent enhancement, Walmart has integrated its systems with some Medicare Advantage plans that utilize NationsBenefits. This partnership simplifies the process for eligible enrollees to use their Over-the-Counter (OTC) allowance. By linking their benefits card to their Walmart.com account, users can easily identify eligible products online or through the app and have their allowance automatically applied at checkout. This feature helps prevent valuable benefits from going unused.

Innovative Shopping Tools for a Better Experience

Walmart recognizes that shopping can be a challenge for some seniors. To improve accessibility and convenience, the retailer offers several tech-forward solutions:

  1. The Walmart App: This free mobile application serves as a comprehensive shopping companion. It allows users to create shopping lists, check prices by scanning barcodes, and even locate items within a specific store.
  2. Curbside Pickup: For those with mobility issues or who prefer to avoid shopping inside, curbside pickup is an invaluable service. After placing an order online, items are brought out to your car and loaded for you by an employee.
  3. Scan & Go: A feature for Walmart+ members, Scan & Go allows shoppers to use their phones to scan items as they shop and pay for everything from their device, skipping the traditional checkout line entirely. This contact-free option can be a huge time-saver.
  4. Automatic Prescription Refills: Seniors can use the app or website to manage their prescriptions, set up automatic refills, and arrange for delivery or curbside pickup, streamlining the process of getting necessary medications.

Walmart's Benefits Compared to Other Retailers

To better understand Walmart's approach, consider how it stacks up against other stores with different senior discount models.

Feature Walmart Other Retailers (e.g., Kohl's, Michaels)
Senior Discount No age-based discount, but offers Walmart+ Assist for low-income seniors and AARP discounts. Specific age-based discounts on certain days (e.g., 15% off Wednesdays for 60+ at Kohl's).
Pricing Strategy Everyday Low Prices for all customers. Mix of regular prices, sales, and special senior discount days.
Convenience Comprehensive app, curbside pickup, free delivery and shipping (with Walmart+). Store-specific services may vary.
Health Services $4 generic prescription program, Medicare OTC benefit integration, and specialized clinics opening. Pharmacy services vary, rarely have specialized OTC integrations.
Flexibility Programs target need and membership rather than age, offering broader access. Discounts are typically restricted to a specific age and day.

Conclusion: A Different Path to Savings

While Walmart may not offer the traditional senior discount that some have come to expect, its collection of savings programs is arguably more robust and accessible. By focusing on everyday low prices and leveraging technology, Walmart provides a variety of options that cater to different needs, from financial assistance programs to convenient shopping services. For older adults, understanding these alternatives and utilizing tools like the Walmart+ Assist membership and the mobile app is the most effective way to maximize savings. As the retail landscape continues to evolve, Walmart's focus on accessible pricing and streamlined services offers a modern solution for senior citizens navigating their budgets.

For more information on Medicare benefits and eligibility, visit the official Centers for Medicare & Medicaid Services website.

Frequently Asked Questions

No, Walmart does not provide a specific senior discount based on age. Instead, its focus is on offering everyday low prices for all customers, supplemented by various programs for additional savings.

Seniors can get a discounted Walmart+ membership through two primary programs: Walmart+ Assist for those receiving government assistance (50% off) or via a discount for AARP members (currently $20 off the annual plan).

For many common generic medications, Walmart's $4 prescription program can be more cost-effective than using Medicare, depending on your plan and deductible. It's always best to compare the out-of-pocket cost.

Yes, if you have a Medicare Advantage plan that works with NationsBenefits, you can link your OTC card to your Walmart.com account or app to easily use your allowance on eligible items online and in-store.

Yes, during the peak of the COVID-19 pandemic, Walmart offered special early shopping hours for senior citizens. However, this program has since been discontinued.

Scan & Go is a feature for Walmart+ members that allows you to scan your items with your phone as you shop and then pay directly from your device. It is a great option for seniors who prefer contactless checkout or want to save time.

Walmart's curbside pickup is simple and convenient. You place your order online or through the app, drive to the store, and park in a designated spot. An employee will then load your order directly into your vehicle, saving you a trip inside.

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice. Always consult a qualified healthcare provider regarding personal health decisions.