A Powerful Voice for the 50+ Community
At its core, AARP is a formidable advocacy and lobbying group that champion causes important to its members and the broader 50+ population at the local, state, and national levels. AARP does not endorse political candidates but focuses on influencing policy to benefit older Americans. This collective voice is one of its most significant purposes, giving its members a platform to impact legislation that affects their daily lives and future security.
Key Advocacy Areas
- Health Care and Medicare: AARP consistently advocates for strengthening Medicare's financial stability, expanding coverage, and ensuring access to affordable, high-quality healthcare. Recent successes include pushing for the ability of Medicare to negotiate lower prescription drug prices.
- Social Security: Protecting Social Security is a top priority, with AARP advocating to safeguard the program's future and combat potential benefit reductions. They also press for improvements to customer service within the Social Security Administration.
- Age Discrimination: The organization works to protect older workers' rights through advocacy, education, and legal support. This includes campaigning for legislation like the Protecting Older Workers Against Discrimination Act (POWADA).
- Consumer Fraud: The AARP Fraud Watch Network provides information and resources to help members and the public avoid scams, a service that is free for everyone.
- Family Caregiving: AARP advocates for policies and laws that support family caregivers, leading to a national strategy on caregiving and numerous state-level laws.
Member Benefits: Services and Savings
Beyond its powerful advocacy, AARP delivers tangible value directly to its members through a vast selection of benefits and discounts. These offerings are available through third-party providers who license the AARP brand, providing members access to carefully selected products and services across various categories.
Types of Member Benefits
- Insurance: Members can access a variety of insurance options, including health (Medicare Supplement and Advantage plans through UnitedHealthcare), dental, vision, life, and long-term care insurance.
- Travel: Discounts are available on rental cars (Avis, Budget), hotels (Best Western, Choice Hotels), cruises, and vacation packages, helping retirees explore the world more affordably.
- Shopping & Dining: Members can save money on everyday expenses with discounts at restaurants, grocery stores, and various retail outlets.
- Work & Finances: AARP offers resources for financial planning, job searching, career development, and fraud prevention.
Educating and Empowering the Aging Population
Information is power, and AARP is a major provider of educational content to help members navigate the challenges and opportunities of aging. This purpose is fulfilled through publications, online resources, and workshops.
- Publications: AARP produces AARP The Magazine and AARP Bulletin, which provide lifestyle tips, news, and educational content to its millions of members.
- Online Resources: The AARP website is a hub for articles, guides, and tools on topics ranging from health and money to technology and family caregiving.
- Staying Sharp Program: This program, along with partnerships with brain health experts, provides resources and assessments to help individuals maintain their cognitive health as they age.
The Charitable Arm: AARP Foundation
Distinct from the parent organization, the AARP Foundation is a charitable affiliate with its own mission: to serve vulnerable people aged 50 and older. This arm focuses on creating and advancing effective solutions that help older adults secure essentials like nutritious food, affordable housing, and adequate income.
AARP Foundation Programs
- Tax-Aide: Provides free tax preparation and filing services for low-to-moderate-income seniors through a network of IRS-certified volunteers.
- Experience Corps: Connects older adults with volunteer opportunities to serve as tutors and mentors to elementary school students.
- Benefits Access: Helps eligible older adults enroll in benefits programs, including Supplemental Nutrition Assistance Program (SNAP) and Medicare Savings Programs.
- Drive to End Hunger: Works to combat food insecurity among older Americans through grants and programs.
AARP and its Audience
Originally founded for retired educators, AARP has evolved to serve all Americans aged 50 and over. The organization has proactively adapted to the changing demographics and lifestyles of its audience, which is a key part of its ongoing purpose. As evidenced by its publications and digital content, it actively works to dispel negative stereotypes and redefine what it means to age. The ultimate goal is to empower older adults to have independence, choice, and control throughout their lives.
AARP vs. Other Senior Organizations
| Feature | AARP | Other Organizations (e.g., AMAC) |
|---|---|---|
| Membership Age | Anyone 18+ can join; mission focuses on 50+ | Varies; some focus on specific age ranges or demographics |
| Political Stance | Nonpartisan; focuses on issues, not candidates | Varies; some are explicitly partisan (e.g., AMAC is conservative) |
| Advocacy | Influential national lobbying on broad issues (Medicare, Social Security, fraud) | Varies; may have narrower or more ideologically driven focuses |
| Member Benefits | Extensive range of discounts, insurance, travel, and financial products | Varies; may offer a different selection of discounts and services |
| Charitable Arm | AARP Foundation aids vulnerable low-income seniors | Varies; may have a different charitable focus or none at all |
Conclusion: A Multi-Faceted Purpose
Ultimately, what is the purpose of AARP? It is to serve as a comprehensive resource and advocate for the 50+ population. The organization's purpose extends far beyond simply offering discounts, encompassing powerful legislative advocacy, extensive member services, robust educational materials, and charitable outreach through its foundation. By providing a collective voice and collective purchasing power, AARP aims to enhance the dignity, purpose, and quality of life for all as they age. To learn more about their mission and advocacy efforts, visit the official AARP website at https://www.aarp.org/about-aarp/.